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Cosmetics & Toiletries Unveils Beauty Themes for 2025

From skin and hair health, to holistic protection, mind-body beauty and integrated sensory experiences, 2025's media agenda will equip cosmetic chemists and beauty innovators to develop advanced products that compete in a dynamic, competitive marketplace.

Interest in 'blush balm' has increased 80% in the past two years. This product can be described as a type of cream blush designed to 'melt into the skin.'

7 Trends in Beauty — Blush Balm, Glaminatrix Cosmetics, Aliona Lash Serum and More

Interest in Korean sunscreen is up 194% in the past two years, popular thanks to their 'advanced formulations, lightweight textures and effective sun protection.'

6 Cosmetic Trends: Korean Sunscreens, Cosmax, Kylie Cosmetics x Crumbl, 'Waxy' Hair and More

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Eckart Debuts Syncrystal Garnet High-Chroma Red, Bluish Undertone Pigment

"Our new addition fills the gap with more blue and less yellow, for a scarlet-red effect," the company reports.

Neuroglow,™ the Active that Captures the Molecular Power of the Sun

Neuroglow,™ the Active that Captures the Molecular Power of the Sun

Givaudan Active Beauty unveils Neuroglow™, a powerful active ingredient designed to safely replicate all the positive effects of the sun. The result? A healthy glow and enhanced wellbeing all year round.

Searches for 'mica cosmetics' (in Japanese) are up 1,450% in the past week, according to Google Trends, with a recent news report exposing child labor mica mining in Madagascar.

8 Trends in Beauty — Targeting Child Labor Mica Mining, Russian Beauty, HNB Powder, Torriden LMW HA Toner and More

Weekly, C&T digs into trending searches and hashtags related to cosmetics. Now trending: mica mining, child labor and taking action; discontinued cosmetics and the Russian beauty market; HNB Soft Focus Loose Powder; Torriden Dive-in LMW HA Toner; etc.

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PCPC, California Court Halt Prop. 65 TiO2 Warnings; Comment Period Extended to July 1

The district court granted an injuction preventing the California Attorney General and any private citizen enforcers from enforcing Prop 65’s warning requirement for titanium dioxide (airborne, unbound particles of respirable size) in cosmetics.

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Health Canada Updates Hotlist Ingredients: Colorants, Benzophenone, Talc and More

Concerns including adverse developmental and maternal effects were cited for the four ingredients added. Five amendments also were made, updating the hotlist for the first time since 2022. This follows a recent recall over henna cones containing phenol.

SunPuro Natural Carotene O N70-2317 (INCI: Not Provided) and SunPURO Natural Carotene BTO N70-2527 (INCI: Not Provided) are globally approved natural colorants with orange-red hues derived from algae and fermented mushrooms, per Sun Chemical.

Sun Chemical to Expand Natural Pigments, Sacranex Anti-pollution Skin Care Actives at in-cos Global

SunPuro Natural Carotene O N70-2317 and SunPURO Natural Carotene BTO N70-2527 are globally approved natural colorants with orange-red hues derived from algae and fermented mushrooms, per Sun Chemical.

Naturecel 793 (INCI: Not Provided) is a micro-plastic free talc replacement that functions as filler and creates a natural look with PMMA-like aesthetics.

Micro Powders to Debut Skin Care, Exfoliant-focused Ingredients at in-cos Global

Naturecel 793 (INCI: Not Provided) is a micro-plastic free talc replacement that functions as filler and creates a natural look with PMMA-like aesthetics.

While Mirage Glamour Space Silver features optical effects similar to a metallic pigment, it is actually based on borosilicate.

Eckart's Mirage Glamour Space Silver Delivers Metallic Sparkle for Natural, Vegan Cosmetics

While Mirage Glamour Space Silver features optical effects similar to a metallic pigment, it is actually based on borosilicate.

Made from inert inorganic pigments and enhanced with readily biodegradable additives, this product range offers earthy, warm shades for applications in home care, including laundry detergents, and personal care products such as soaps and toothpaste.

Heubach Unveils Cosmenyl S 100, Range of Sustainable Pigment Preparations

Made from inert inorganic pigments and enhanced with readily biodegradable additives, this product range offers earthy, warm shades for applications in home care, including laundry detergents, and personal care products such as soaps and toothpaste.

Per Spate, #spacemakeup is up ~6,300% week over week and relates to space-inspired makeup, with bold purples, blues, rainbow, glitter, chrome, etc., to add dimension. Hear more from Spate at Beauty Accelerate! (www.beautyaccelerate.com)

Trending: Milk Makeup Jelly Blush, Sugar Cosmetics, Rice Serum and Space Makeup

Our regular "Consumer Pulse" report on the socials reveals trends in cosmetic searches. Top topics this week are: Milk Makeup jelly blush/tint, Morphe Makeup Talk eye/lip liner, Sugar Cosmetics valuation, rice serum, #spacemakeup, #lazylipstick and more.

It Cosmetics is in our headlines again, with searches on 'It Cosmetics Concealer' up 250%.

Trending: Bye Bye Under Eye Concealer, Madara Cosmetics, Looks Maxxing, Male Beauty and More

Our weekly "Consumer Pulse" report uncovers trends in cosmetic-related searches across the web. What's hot? Reggie Wells makeup, Makeup Forever #108 Brush, It Cosmetics Bye Bye Under Eye Concealer, Madara Cosmetics, looks maxxing, male beauty and more.